CLIENTS
DINA MITA | SUPER BOWL 2024
During the expansive 6-day Doritos Super Bowl shoot centered around Doritos Dinamita, my paramount objective revolved around accentuating the lively core of Latino culture. Amid the demanding shoot timetables, my duties encompassed handling logistics efficiently, collaborating closely with the glam squad, managing invoices, and facilitating PR interactions. Through detailed strategizing, careful site choices, and cultivating relationships with key figures, our aim was to authentically encapsulate the vibrancy of Latino culture. Additionally, I offered direction to the beauty team, ensured rigorous budget compliance, ultimately securing the resounding success of the campaign.
Client: PepsiCo Director: Alaska Production: Iconoclast DP: Rodrigo Prieto
SAM ADAMS | COLD SNAP
As the producer, I embarked on an international shoot with acclaimed director Win Bates and a team of creatives to develop a comical yet product-forward campaign for Cold Snap beer. Our goal was to boost recognition of the brand through engaging content. Despite the challenges of managing an overseas production, collaborating with such talented professionals ensured a successful project. Through our strategic approach and creative vision, we crafted a captivating campaign that effectively showcased Cold Snap's unique qualities and entertained our audience.
Client: Boston Beer Co. Production: Tool of Northern America Director: Win Bates DP: Adam Marsden
TRULY | USSF SHOWER TRULY
As the producer overseeing this campaign from start to finish, my responsibilities included coordinating all aspects of the project, from pre-production to post-production. I guided the shoot over two days in two different cities, ensuring that everything ran smoothly and according to schedule. With a tight deadline of three weeks to edit and air the final product, I worked diligently to manage the editing process efficiently and effectively. Throughout the entire project, my focus was on delivering a high-quality, polished end result that met the client's expectations and resonated with the target audience.
Client: Boston Beer Co. Production: Hey Presto! Director: Tim Bathurst
XFINITY | UNBEATABLE INTERNET
Owning the role as the digital producer for this project, I was responsible for coordinating all social media deliverables and overseeing post-production work, my main focus revolved around a lighthearted campaign showcasing Ed Helm in various characters. The ultimate objective was to cleverly communicate Comcast's commitment to delivering unparalleled internet services with a humorous twist.
Client: Xfinity Production: Stink Films Director: Traktor DP: Linus Sandgren
COMCAST BUSINESS | SPEED
As the creative project manager and producer overseeing this campaign, we embarked on infusing stock images with vibrant energy, driven by the unmistakable voice of the talented actor, Josh Brolin. Our primary objective revolved around highlighting Comcast Business as the common thread binding individuals across diverse connectivity scopes. Even amidst budgetary constraints, we managed to elevate the project's impact by partnering with renowned music institutions to compose a bespoke soundtrack that perfectly echoed the campaign's essence.
Client: Comcast Business Record: Lime Studios Finishing: Omnicom Studios